Creative Consulting
A clear point of view changes everything.
Creative Direction
I bring 25 years of experience in brand development, packaging and creative direction to companies that need sharper thinking and stronger creative leadership.
Sometimes you don’t need a full rebrand or another agency.
You need an experienced Creative Director who can see the whole picture, identify what’s working, spot what isn’t, and establish a clear direction forward.
I work with brands during periods of growth, change, launch and reinvention to make sure every expression of the brand feels intentional, distinctive and connected.
How I Can Help
Brand Direction
Your brand should know what it is and look like it knows.
I evaluate the full picture, from identity and packaging to website, campaigns and customer experience, then establish a stronger visual and strategic direction. This can mean refining what already exists or identifying where a larger change is needed.
Message & Positioning
Good design needs something clear to say.
I help sharpen your positioning, simplify your message and create a voice that sounds like your company rather than everyone else in your category.
Creative Leadership
Bring me in when the stakes are high or the creative starts to drift.
I provide senior creative direction for launches, packaging programs, campaigns, websites, brand expansions and other key initiatives. I can direct internal teams, collaborate with outside partners, review work in progress and keep the entire brand moving in one direction.
Ways to Work Together
Brand Review

A focused evaluation of your brand with clear recommendations on what to keep, change and strengthen.
Project Creative Direction

Senior creative leadership for a launch, rebrand, campaign, packaging program or other major initiative.
Ongoing Creative Direction

Regular access to an experienced Creative Director for brands that need continued oversight, ideas and decision-making without adding a full-time position.
Need a stronger direction?
Tell me what you’re working on and I'll curate where I can help.